Trend Alert: Cream Blush

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If you’ve been paying any attention to the makeup world right now, you would know that cream blush is having a moment in the spotlight. As warmer weather came into play, this idea of a more blendable, vibrant and lightweight pop of color was on everyone’s mind. It began with the TikTok sensation of the infamous Charlotte Tilbury wand that everyone went crazy for — when VALLEY says crazy, we mean CRAZY. This product began to sell out everywhere and it is almost impossible to find it to this day.

What It’s All About

Cream blush offers something that your typical blush does not. For starters, it is far more pigmented than powder and blends super nicely onto your skin. It doesn’t give off that cakey look that powder sometimes can. Cream blush is formulated with oils that make it glide on like butter. Secondly, it is easier to apply due to the fact that you don’t need a brush and all you have to do is use your fingers. All you need is a little blending and voilà. While sometimes powder blush can appear matte, the cream comes off very vibrant and fun.

An idea called “blush contour” has aided the uprising of cream blush. Instead of the traditional way of applying blush to the apples of your cheeks, makeup gurus have started blending the product upwards toward their temples to create the illusion of higher cheekbones. This effortless look can be used every day or for a night out.

How to Find Your Perfect Shade

Mario Dedivanovic details how to find the best shade for you. He explains “it’s all about preference,” according to Refinery29. With that in mind, when shopping, choose the shades that you naturally gravitate towards. Whether you’re into more natural tones or bright colorful pinks, it’s all about what best compliments your skin.

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Maybelline’s Cheek Heat Sheer Gel-Cream Blush satisfies all your blush needs while staying on that college budget. You can find this at any drug store or on Amazon for just six dollars. Due to its amazing price, you could buy it in any or all six shades.

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If you want to step up your game, the Glossier’s Cloud Paint is an amazing option. This formula glides on like butter and is super buildable. This comes in 8 very distinct shades so there is one for everyone.

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This MILK Makeup Lip + Cheek cream blush stick varies from other cream blushes because of the form it comes in. These types of blushes are effortless while still adding the best color to your cheeks. As pictured, the blush sticks come in various different shades for every skin tone. Similar to the Glossier cloud paint, it is a buildable lightweight formula that is guaranteed to elevate your makeup look. MILK created this to double as a lip color for those who need a convenient 2-for-1 product.

There are endless numbers of cream blushes on the market. It is all about what speaks to you. Once you find that perfect shade you will be unstoppable.

Tag us, @VALLEYmag, on Instagram to show us your radiant looks with cream blush.


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