Go on Google and look up “phone strap” and you will soon notice that there are millions of results. This new trend went from someone making phone holders with old beads that they found, to the most trendy thing ever!
Fads are “an intense and widely shared enthusiasm for something, especially one that is short-lived and without basis in the object’s qualities; a craze.” In other words, fads are trends that go out of style. We have seen many things like this, silly bands, big hair from the 80s and socks and sandals.
In early May, Mixology, Ruby and Jeanna, Amazon, Etsy, and countless other stores and online websites were taking this trend to the next level. Before you knew it, their were so many instagram accounts making them!
Dua Lipa, Kendall Jenner and Gigi Hadid were all taking selfies with phone straps towards the end of March. They took cool selfies and had people questioning what was hanging from their phone. They were giving phone straps fame by doing this and they started this iconic look that millions of people are now starting to take on.
Phone straps are a colorful touch to an outfit! If you have a couple of them they can match all of your outfits. This is a trend that is easy to keep up to date on because if you have extra beads you can put them to use. You may not even need to buy stuff from the store for this.
This trend is something we have never seen, is it here to stay or here to go? Let us know what you think by tweeting us, @VALLEYmag, on Twitter!