We’ve all reached the stage where we roll out of bed, turn the camera off on Zoom and stay bare-faced and comfy. It’s the new way of life, and VALLEY is here for it! These days, the look is either bare-faced or minimalist clean makeup
Quarantine, while having many downsides, has given us the time to take care of ourselves. The new focus now is natural and clean beauty, and the beauty industry has been backing this trend.
Many makeup companies are displaying their models with bare skin and rosy cheeks and moving away from full glam. With TikTok being all the rage, The Ordinary has made its way into the beauty industry, causing many conversions to beauty au natural.
The brand has managed to sell and create many affordable natural serums, oils, and masks, that leave people glowing in their natural skin. You may have heard of cult-favorite brands like bareMinerals and Milk Makeup; however, other brands such as Bite Beauty, Juice Beauty, Ilia and Tower28 are additional clean beauty brands that have been dominating the industry. These makeup brands have been promoting clean products that are vegan and cruelty-free. They give that natural look while also keeping your skin healthy.
Milk Makeup’s Flex Concealer
If you’re going for the no-makeup makeup look, Milk Makeup’s Flex Concealer has been trending, crafted with intention and allowing for a natural coverup, while having moisturizing blue lotus and chamomile to soothe the skin. You get the beauty with benefits for just $28.
Milk Makeup’s Lip + Cheek
If you’re going for a dewy sun-kissed look, another staple would be their Lip + Cheek, which is two-in-one. This product has a cream base for easy, blend-able application at just $28.
Ilia’s Super Serum Skin Tint SPF 40
Perfect for staying in or stepping out, Ilia’s Super Serum Skin Tint SPF 40 allows for a nice bronzed look with a blend of natural ingredients that create a dewy finish. Though this product is more of a splurge, at $46, it’s a worthwhile product that will add to your natural beauty routine.
bareMinerals Strength and Length Serum Infused Mascara
For $22, the bareMinerals Strength and Length Serum Infused Mascara is a game-changer for lengthening your lashes and giving them a natural and subtle pop.
Dior Lip Glow Oil
The glossy lip is all the rage right now. VALLEY recommends the Dior Lip Glow Oil for $34. Infused with cherry oil, it prevents your lips from drying, while giving them a nice tinted shine.
The Ordinary’s Azelaic Acid Suspension 10%
If you’re going for that bare-faced look, VALLEY also has you covered! Everyone deserves to pamper themselves and these products are sure to do the trick and leave you glowing. The Ordinary’s Azelaic Acid Suspension 10% has been a crowd favorite. For just $8, this formula brightens the skin and improves uneven skin texture. The price is hard to beat, and it offers that natural glow that will make you feel confident in your natural skin.
AHA 30% + BHA 2% Peeling Solution
If you’re looking for natural oils and serums, the Ordinary has an array of options all within reasonable prices. They range from 100% natural pressed oils to oil blends that meet your skincare needs. Their AHA 30% + BHA 2% Peeling Solution reduces the congestion in your pores and leaves you with a natural radiance for just $7. This product does however increase the chances of being sunburnt, so make sure if you use this product to be vigorous with your sunscreen application as well.
Origins Clear Improvement Active Charcoal Mask
If you’re looking to pamper yourself, VALLEY also recommends the Origins Clear Improvement Active Charcoal Mask To Clear Pores. At $27, the Origins charcoal mask unclogs pores of environmental toxins while serving as a detox for the skin. It’s a great way to pamper yourself and keep your skin rejuvenated.
Tatcha Violet- C Radiance Mask
For $68, the Tatcha mask has unique ingredients like Japanese Beautyberry and two types of vitamin C’s, which allows for quick absorption and an immediate glow. It also supports the production of new skin cells so that you maintain a youthful appearance.
Overall, within these past few months, many stars have been behind this trend of clean beauty. Selena Gomez came out with a cruelty-free makeup line called Rare Beauty. The basis of the line has been about emphasizing the importance of feeling comfortable in your own skin and enhancing your true beauty.
Other stars such as Jennifer Lopez, Lady Gaga, Kourtney Kardashian, Salma Hayek, and Dua Lipa have all rocked the no-makeup look with pride and have really been making a positive impact on social media, encouraging others to go bare and embrace their natural beauty.
It’s important to love yourself and be comfortable in your skin, know what you’re putting on your face and go for products that will keep your skin healthy. Go for a natural makeup look, or wear no makeup ladies. Take care of yourself, pamper yourself and love your skin!