Check your calendar again because it seems fall has come a little early this year. While the autumn equinox didn’t miraculously arrive before it was supposed to, the PSL did. As of Aug. 25th, 2020, the Pumpkin Spice Latte is officially back at Starbucks along with their entire selection of fall menu items. Starbucks customers can now order all of their seasonal favorites including the Pumpkin Cream Cold Brew, Salted Caramel Mocha, Salted Caramel Frappuccino, Pumpkin Scones, Pumpkin Cream Cheese Muffins and the prized PSL.
While Starbucks always proves to give its customers “all the fall feels” with seasonal beverages and treats, the Seattle-based coffee company took it one step further this year. For a limited time, people in the United States and Canada can call the Starbucks 1-833-GET-FALL Hotline. The hotline allows customers to call in and experience a variety of sounds and audio recordings inspired by the season.
This week, VALLEY picked up the phone and went through the entire user experience, and it did not disappoint. Here’s a quick overview of the Starbucks 1-833-GET-FALL Hotline.
When users call in, they are greeted by a charming voice who invites callers to choose from eight different pre-recorded prompts. Callers can navigate through each experience by dialing different numbers on a phone keypad.
“Dial 1 to Head Out on a Hayride“
Featuring the sounds of a tractor ignition starting up, various farm animals and a very playful string of banjo music, users will feel as if they are on a classic hayride through a pumpkin patch.
“Dial 2 to Practice Your Pumpkin Mantras“
Embrace your inner pumpkin spice. Featuring tranquil music in the background, this option will guide users through a hysterical fall-inspired meditation. It’ll be difficult not to laugh out loud.
“Dial 3 to Cozy Up with Your Cup“
For this option, users will hear a warm fire crackling while the voice on the other end of the line makes some humorous comments about fuzzy socks and getting cozy.
“Dial 4 to Hear Flannel on Repeat“
It really is “Flannel on Repeat.” For this option, users will hear the word “Flannel” repeated multiple times in a comical voice.
“Dial 5 to Adventure to the Pumpkin Cream Cold Brew Falls“
With the sounds of a rushing waterfall and a lovely chord from the harp, this option allows users to explore and take a picture with “the most wonderful wonder of the world.”
“Dial 6 for Endless PSL Perfection“
For this option, users can experience the sounds and audio of ordering a Pumpkin Spice Latte in a Starbucks café. Callers will hear coffee grinders, milk steamers, and extra whipped cream being dolloped on top of the famed PSL.
“Dial 7 to Go on a Lovely Leaf Crunching Stroll“
With a little imagination, callers will be transported to a beautiful forest of red, yellow and orange leaves. Featuring the sounds of dry leaves crunching softly under shoe soles, birds chirping and ducks quacking, this option will make users feel like they’re walking into the fall season.
“Dial 8 to Knit Sweaters with Grandpa“
Users will hear the ring of a door bell, a creaking rocking chair, and an older gentlemen talking about his matching wool sweaters.
While this campaign may seem strange and unexpected to some, the Starbucks 1-833-GET-FALL Hotline’s humorous audio and laughable lines make for a unique yet simply entertaining experience. Starbucks continues to find new ways to engage customers, and the 1-833-GET-FALL Hotline won’t fail to leave callers ready for fall.
To get the most out of your call, VALLEY recommends listening on speakerphone with the rest of your Starbucks super fans. It will surely be a memorable bonding experience for the entire friend group, so grab your PSL and call in. The entire experience should take less than fifteen minutes if you want to hear all eight prompts.