Chelsea Parke Kramer has become a household name within the beauty space. I know what you’re thinking: Beauty? Not fashion? Yes, beauty.
Another side of the Parke empire
Though Parke is notorious for her elevating, high-quality clothing company, she is also known for her TikTok. Specifically, when it comes to her hair.
The claw-clip has been a staple for women’s hair everywhere. It’s a trend that will never go out of style. Now, Parke has claimed to “start” the new clip trend, the poof.
It’s simple: She simply pulls back half of her bangs with her clip, pulls the other half with her hands and brings both pieces together at the back of her head. The creates the poof.
I Think I’ve Seen This Film Before

While some fans are commending Parke for this newfound hair trend in 2025, others are claiming they’ve seen this film before. Viewers have been claiming that Snooki, one of MTV’s biggest stars from the reality show Jersey Shore, was the true inventor. Snooki rocked the poof in almost every episode in the early 2000s.
People say everything comes back around, especially in beauty.
A Bold Eye Makes For a Bold Life

In the 80s, everyone’s eyelids were lit up. You could see them from a mile away. Different blues, purples, greens, pinks the whole rainbow was a part of everyone’s makeup routine. And then it was over… for decades. Now, the single shadows are reappearing this spring and taking over, creating a bold face look that speaks louder than any outfit.
Push It Real Good
And speaking of the 80s, fitness classes are back. Influencers and young adults have been taking over the fitness class world. From hot yoga to Pilates on the reformers, everyone is into exercising together as an ultra-fit woman screams in their ear.

A Good Combo Over Anything
Jumping ahead a decade from the 80s, you land on the 90s lip. Lip combos are so in right now. A bold liner with a calm gloss or lipstick to pair with it? Everyone is all over that. But it really came from the 90s. A bold lip contour with a natural-looking shade on the lips was a classic look for the women of that time.

Naturally, beauty trends are always defined by different factors. Some from the past, some from the present. They constantly replace each other. But, some more than others, will never go out of style, and if they do, they’ll be back as quickly as they left.
What’s your favorite retro beauty trend that revived itself? Let us know on Instagram @VALLEYMag!
Related
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Make Makeup Fun Again

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