There’s (almost) nothing worse than buying clothes online, but when you finally try them on, they look nothing like they did when you ordered them. Whether the jeans squeeze your waist a little too tight or the top hugs your body in all the wrong places — it can be hard to feel like your best, most confident self when your outfit falls flat.
Despite the all-too-real fashion haul fails we’ve all experienced at one point or another, it can still feel like we’re alone in our struggle to find clothes that fit and flatter us. But one Tik Toker is exposing the real side of our collective struggles with her witty try-ons that have prompted a larger conversation about inconsistent sizing between brands, body confidence and feminism.
Remi Bader — content creator, curve model and fashion haul aficionado — is the real deal. She’s known for her “realistic hauls”, where she shares her fashion failures and successes with a healthy dose of humor, and of course, brutal honesty.
She tries on everything from ZARA to Free People to Aritzia. Bader bears it all — the good, the bad and the ugly — in an attempt to empower women and to be a catalyst for change in a culture that so often marginalizes women who don’t match the beauty standards portrayed in pop culture and on social media. She emphasizes that it’s not women’s bodies that are the problem. It’s the brands that are producing clothing in sizes that just aren’t made for all, or even the majority of women.
Who is Remi Bader?
Remi Bader, a New York City native, studied interpersonal communications and journalism at the University of Delaware and graduated in 2017. She went on to work as a partnership marketing coordinator at Tidal, Jay-Z’s music streaming service for a year before losing her job amid the COVID-19 pandemic. The 26-year-old signed with a modeling agency as a curve model shortly after and also began her career in content creation.
With over 1.9 million followers and 46.5 million total likes on Tik Tok, Bader has gained an extensive list of brand partnerships including Fashion Nova, Adore Me, Casetify, Thistle and Spire, The RealReal, Vanity Planet, TULA, Summersalt and Rise. She’s also been featured on numerous publications.
What She Does & What It Means
But what makes Bader’s realistic hauls stand out from the rest? First and foremost, her Tik Toks are relatable to women of all sizes. Bader’s able to create content that is relatable to a much larger scope of women because of her vulnerability about her own experiences struggling with body image, self-love and mental health struggles.
Her TikToks are not only creating a more positive space on social media, but they’re also making huge strides in representation for curvy women. After all, not all size charts are created equal. Bader works hard not to bash brands for their shortcomings, but rather to hold them accountable and encourage them to listen to their customers.
In an interview with the TODAY Show, Bader talked about her role in the conversation about body image, saying, “I think I want people to embrace their curves more, instead of looking down on themselves for having curves…even though I don’t love my body, there’s things that I can find about my body that I do love. I think a lot of the support from followers has helped me do that. And that’s why I continue to support them everyday, doing the same thing for them.”
Lines between what’s real and what’s not on social media are constantly blurred, but there’s something to be said about a woman who’s not afraid to fearlessly share every part of her life with the world.
Bader’s realistic hauls are undeniably important for women’s representation and for conversations about body positivity and self love. But their value really comes from her vulnerability and willingness to show up for herself and the community she’s become a part of. One thing’s for sure, Remi Bader will be “back again” with another realistic haul, and we’re here for it!
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