So You Think You Can Sing
What began with YouTube giving us chart topping talent, such as Troye Sivan, Conan Gray and Doechii, has now spiraled into something… less curated. In…
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Ashtin Earle: Tall, Dark & Handsome
With a feed full of thrifted pieces, bold accessories and effortless looks, @AshtinEarle is turning heads with her chic, effortless outfits. Ashtin Earle is a…
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The Ashton Hall Effect
The most hardworking person you know is waking up at 5 a.m. to work out before their 12-hour shift at the hospital. They gruel all…
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California Enacts Family Influencer Laws
California Governor Gavin Newsom signed two groundbreaking pieces of legislation — Assembly Bill 1880 and Senate Bill 764 — on Sept. 26, 2024, establishing protections…
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Skinny Jeans are NOT Back (Even if Alix Earle Says They are)
Welcome to VALLEY’s manifesto against skinny jeans. There is some unsaid rule in society that originated in the last few years, since the global pandemic,…
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Being Smart…That’s Hot
For most little girls, having a doctor inform you that you need glasses was almost as frightening as the thought of drowning in quicksand. As…
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Is Puma Stealing the Sneaker Spotlight in 2025?
Everybody, sneaker-head or not, can recognize that Adidas has been the center of attention in the sneaker world for a solid amount of time now….
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Tate Mcrae: “Miss Possessive” Tour
Tate McRae’s journey to fame has been extraordinary over the past few years. The 20-year-old singer, songwriter, and dancer has become known as this generation’s…
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What’s With All The Pajama Drama?
Pajamagate. What is it, how did it start and why on earth do people care so much about pajamas? If you’re like us your TikTok…
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Fun Female Influencer and Fashion Leader: Zoifish
Influencers are guiding the next generation in more ways than one. Each influential content creator impacts a niche audience, and some have combined different areas of…
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Love is a Swipe Away
College is a time for embracing new connections and relationships. There are many forms of meet-cutes, however, dating apps have become a cornerstone of State…
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Love holds no bounds
As women, there is an unspoken rule about how our lives are supposed to go throughout our lifetime, even though it might be seen as…
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The Brazil Nut Buzz
As the medical field advances and more health research is leading us to understand root causes over band-aid fixes, the influence of a healthy diet…
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Fashion Meets TikTok Shop: The New Era of Convenient eCommerce
Nowadays, when you see something you like on your TikTok For You page, you can tap it and go straight to shopping for that item….
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The Evolution of Vlogging
Trends have come and gone on YouTube since the site was launched almost two decades ago. Popular videos have ranged from bizarre challenges like the…
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Bora Bora: a Trip to Paradise, Well … Not for Tarte Cosmetics
Tarte, a cosmetics company founded in 1999, has grown its presence around lavish #TrippinWithTarte influencer trips. From Costa Rica to Bora Bora, Tarte has spent…
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Your Instagram Comments Need Some Spice
Instagram is one of the most anxiety-inducing social media apps of today. For many young adults, posting on the platform involves plenty of time spent…
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The Most Iconic Celebrity Food Collabs
It’s no secret that celebrities becoming the face of a brand can generate revenue, especially when they represent everyday brands like McDonald’s. Here are some…
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Callie Wilson’s “Living With Ease”
Callie Wilson, a TikToker known for her relatable content and videos of her studying for the bar exam, has come out with a long-awaited podcast….
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Deinfluencing Beauty
Sometimes you see that new product and you have to have it. Social media makes it seem that if you buy that $40 cleanser or…
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